At Ipsos Markinor we realise that our thinking relies on innovative expertise and A-grade facilities. Ipsos Markinor conducts in excess of 300 projects per year of both a quantitative and qualitative nature. Our expertise and facilities enable us to cover vastly diverse fields and industries.
We use Geographic Information System (GIS) in our sampling process. It allows us to overlay, display and analyse data of different types and formats using physical location as constant. Our application of GIS presents our clients with stratified information about a point in space. It is instrumental in establishing relations over space and time.
Our Data Processing Department is at the forefront of research in South Africa. Our editing, coding and data preparation are innovative and extremely accurate.
We have a full house of in-house facilities. We take ownership of all aspects of a research project and none of our key functions are outsourced. Having field offices in Johannesburg, Pretoria, Bloemfontein, Durban, Cape Town, East London and Port Elizabeth lends flexibility and reach to our research. Our fully equipped group and viewing rooms in Johannesburg, Pretoria, Durban and Cape Town provide keys to your urban and rural markets.
Facilities and expertise include:
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