For 38 years the words “Research” and “Markinor” have been synonymous. However, we are always evaluating the environment in which Ipsos Markinor operates and the manner in which we face business challenges.
Over the last few years, Ipsos Markinor has differentiated itself by focusing on a dynamic learning relationship with our clients rather than the traditional uni-directional supplier approach. The more we understand our customers’ business strategy and the objectives that underpin the research objectives, the better we are able to facilitate the thinking process that turns data into strategy.
Ipsos Markinor has already become a thinking partner in the dynamic Financial Services sector. Working with the Ombudsman for Banking Services, the top three retail banks as well as various other leading companies in the insurance and health insurance fields, Markinor has a significant footprint in and a deep understanding of the financial services sector.
At Ipsos Markinor we realise the best products and tools are merely enablers. It is our thinking that must provide solutions. In this way we ensure we feed back actionable business knowledge by recommending strategic business and marketing solutions that work.
Thinking is the point of convergence of our solutions, skills, values, facilities and expertise, and, as such, we deliver thinking in every facet of our relationship with clients.
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